service
2D Services
The 2D process is the technique of creating the illusion of movement using still images in a two-dimensional space. It includes characters, storyboards, and backgrounds in the form of vector graphics. We usually create with software like Adobe After Effects, Illustrator and Photoshop.
Benefits
Animating information allows for that information to be communicated more easily to a wider range of audiences.
Establishes a stronger connection between the viewer and the company.
It can easily be edited over time to keep the video looking modern and its information current.
Our Work Process
Gathering information and Script
Voiceover Recording
Visual Style & Story Board
Animation & Delivery
1
Gathering information and Script
The foundation for a great animated video is to understand the client’s company and project. At this stage, we communicate with our clients to set the right expectations for their video projects. Once we have approval from our client, we use the concept as a base to create an engaging script that effectively communicates the message to be delivered.
2
Voiceover Recording
Taking the concept, script and client’s brand tone into account, we find the best voice from our curated list of artists. Whatever the case may be, if you wish to hit the right chord with the user, the tone and pace should be just right.
3
Visual Style and Story Board
In this stage of the animation process, a visual style is created based on our client’s brand guidelines. Based on the client’s selection, we translate the rough sketches to final, colored illustrations.
Next, hand-drawn sketches of how the script will play out scene-by-scene, describing the visuals and actions are designed.
4
Animation & Delivery
This is where the animated explainer video starts to take shape! Alternatively, we choose the best licensed and royalty-free music from reliable sources to find the right music track. The explainer video is all set to charm the audience.
